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Unprintable WWF file format could backfire

9th February 2011 by Paul Waddington

Well done the WWF for striking a blow against unnecessary printing with its new file format, WWF. Whether it will make a difference is moot. But it could spark a whole new range of applications for print-specific file extensions:

.WTF – prints out something completely random, possibly startling and probably very rude, that bears no resemblance to the document you wanted

.OMG – regardless of what you asked for it prints out the front cover of Heat magazine

.L8R – prints out at an unspecified and highly inconvenient time in the future

.IMO – changes the text of any balanced, unbiased document into an opinionated rant

Seems the WWF could have unwittingly spurred a resurgence in print…

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