Some companies will be startled we’re even asking this question.
Copywriting and technology
Neglected new words to be captured in Harvard’s digital ‘fossil record’
Good language may not be directly linked to good profits. But it sure helps spread the love.
It’s neither serious nor scientific, but XKCD’s cartoon cartographic take on the new world of words should pique the interest of anyone in the business of writing.
One of the secrets of good copywriting is knowing when to stop.
It’s remarkable how little harrumphing is caused by Twitter. Elder digerati such as Stephen Fry and the excellent John Naughton seem utterly captivated by an app that, on the face of it, allows for the high-speed dissemination of inanity on a global scale. Perhaps it’s at least in part because there is something excellent about […]