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‘Lexiconate’: a neologism too far?

30th November 2010 by Paul Waddington

Online version of a self-congratulatory piece on the Daily Telegraph’s many contributions to the Oxford English Dictionary omits the latest and silliest

Filed Under: Uncategorized

Will the writer’s trade ever get a decent tool?

1st November 2010 by Paul Waddington

Surely there’s a market for a word-processing tool that makes writing more of a joy?

Filed Under: Uncategorized

Copyranter unearths ancient Ogilvy wisdom

22nd October 2010 by Paul Waddington

Advertising and writing tips from years ago still hold true today – and show the power of ‘thought leadership’.

Filed Under: Business copywriting, Great writing picks, Uncategorized Tagged With: Powerful copywriting

Plain Text drives a Dragon’s business

14th October 2010 by Paul Waddington

Two days after we debate the statement that there is no direct link between good writing and business results, up pops one of our clients to show that there is.

Filed Under: Business copywriting, Writing that gets results

Do you speak Apple? Or Microsoft?

12th October 2010 by Paul Waddington

Good language may not be directly linked to good profits. But it sure helps spread the love.

Filed Under: Business copywriting, Copywriting and technology Tagged With: Powerful copywriting

New online community map puts words in their place

6th October 2010 by Paul Waddington

It’s neither serious nor scientific, but XKCD’s cartoon cartographic take on the new world of words should pique the interest of anyone in the business of writing.

Filed Under: Copywriting and technology Tagged With: Social networking

In praise of innit

30th September 2010 by Paul Waddington

Teen slang is winding people up again. It may not work in a merchant bank but it’s just another example of language’s restless evolution.

Filed Under: Uncategorized Tagged With: Language development

007 parachutes into pointless language struggle

30th June 2010 by Paul Waddington

Former dashing secret agent becomes whingeing old git in another unwinnable battle against language development.

Filed Under: I wish I'd never said that Tagged With: Language development

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  • Top posts through the years 31st October 2022
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